I was doing Electrical and lighting business.The sales were good, because our marketing was efficient, and we had a good Brand. But as you must have heard the Story of Emperor,s new clothes, my situation was similar. Everything looked rosy from outside, but it was not so. I was not focusing on profits and even less on the cash flow my business was generating, because I did not have a good ERP (Enterprise Resources and Planning) system, and the things went from not so good to worse. The company went into a huge loss, and even the new funds which I had brought in later was not enough. If at that time I had given importance to tracking and monitoring the business, using a good ERP software, I would have immediately realised that not everything is smooth sailing and would have immediately anticipated the severe cash flow problems my business will face in the future.The present picture would have been totally different, though we are now taking corrective steps and bouncing back.